Design Car Lexus LF

Lexus LF Design

Lexus’ new hybrid concept car, Lexus LF-Gh Concept. Live images from the car’s official presentation at the New York Auto Show. LF-Gh debuts Lexus future direction in style, which includes a “daring and aggressive spindle-shaped grille” accent LED lighting both front and rear. The look is a departure from the brand generally conservative styling, and it should be interesting to see how this new fascia integrated in the future Lexus production car.

“For this concept, Lexus designers studied characteristics that are often considered contradictory and difficult to execute together,” said Kengo Matsumoto, general manager, Lexus Design Division, Toyota Motor Corporation. “The captivating design of the LF-Gh concept examines the possibility of balancing what are normally opposing qualities, such as style and functionality.”

The team explored how a future grand touring sedan would look standing still and on the road, and what design approaches might work to convey an extraordinary combination of attributes. They came up with a design that unites hard and soft; and energetic and soothing elements.

Lexus LF Interior

Through this exercise, the definition of L-Finesse, the marque’s design philosophy since 2001, has been refined and evolved to include a bolder, more distinct projection of what a premium car could become in a modern world. The result is the LF-Gh concept, which conveys original thoughts and ideas that will migrate to future Lexus vehicles on a global scale.

“Customers have been waiting for a bold concept like this from Lexus,” said Mark Templin, Lexus Division group vice president and general manager. “We look forward to their feedback and integrating some of these exciting design features into future Lexus vehicles.”